With the arrival of the home video cassette recorder in the late 1970s and early 1980s, the pornographic movie industry experienced massive growth and spawned adult stars like Ron Jeremy, Christy Canyon, Ginger Lynn, John Holmes, and Traci Lords and directors, such as Gregory Dark. By 1982, most pornographic films were being shot on the cheaper and more convenient medium of videotape. Many film directors resisted this shift at first because of the different image quality that video tape produced, however those who did change soon were collecting most of the industry's profits since consumers overwhelmingly preferred the new format. The technology change happened quickly and completely when directors realised that continuing to shoot on film was no longer a profitable option. This change moved the films out of the theaters and into people's private homes. This was the end of the age of big budget productions and the mainstreaming of pornography. It soon went back to its earthy roots and expanded to cover every fetish possible since filming was now so inexpensive. Instead of hundreds of pornographic films being made each year, thousands now were, including compilations of just the sex scenes from various videos.[8][9] One could now not only watch pornography in the comfort and privacy of one's own home, but also find more choices available to satisfy specific fantasies and fetishes.
Similarly, the camcorder spurred changes in pornography in the 1980s, when people could make their own amateur sex movies, whether for private use, or for wider distribution.
It has been suggested that, among other things, Sony Betamax lost the Videotape format war to VHS (in becoming the general home video recording/viewing system) because the adult film industry chose VHS instead of the Sony system.[citation needed]
The year 1987 saw an important legal case in the U.S. when the de facto result of California v. Freeman was the legalization of hardcore pornography. Ironically, the prosecution of Harold Freeman was initially planned as the first in a series of legal cases that would have effectively outlawed the production of such movies.