Arguably the first pornstar to become a household name was Linda Lovelace from the United States, who starred in the 1972 feature Deep Throat. Casey Donovan, star of the first mainstream pornographic hit Boys in the Sand in 1971,[29] achieved name recognition nearly a year before Deep Throat debuted. The success of Deep Throat, which grossed hundreds of millions of dollars worldwide, spawned a slew of other films and pornographic film stars such as Marilyn Chambers (Behind the Green Door),Gloria Leonard (The Opening of Misty Beethoven), Georgina Spelvin (The Devil in Miss Jones), and Bambi Woods (Debbie Does Dallas). Other well-known performers from the '70s and early '80s included John Holmes, Ginger Lynn Allen, Veronica Hart, Nina Hartley and Amber Lynn.
Attempts were made in the 1970s to outlaw pornography in the United States by prosecuting porn stars for prostitution. The courts in California were where the case was initially made, and stopped short of advancing the case to the United States Supreme Court for a final decision. It was this decision and acceptance to let stand whereby the California Court made a legal distinction in the case of People v. Freeman between someone who took part in a sexual relationship for money (prostitution) versus someone who takes on the act of merely portraying role where a sexual relationship was engaged in on-screen act as part of their acting performance. It is this specific legal distinction between pornography and prostitution in California law that has allowed California to become the porn center of the United States.
The primary focus of heterosexual sex films are the women in them, who are mostly selected for their on-screen appearance. Most male performers in heterosexual pornography are generally selected less for their looks than for their sexual prowess, namely their ability to do three things: achieve an erection while on a busy film set, maintain that erection while performing on camera, and then ejaculate on cue.[30]
Most male performers in straight porn are paid less than their female counterparts. Ron Jeremy has commented on the pay gap between women and men in the sex film industry: "The average guy gets $300 to $400 a scene, or $100 to $200 if he's new. A woman makes $100,000 to $250,000 at the end of the year. "[31] and "Girls can easily make 100K-250K per year, plus stuff on the side like strip shows and appearances. The average guy makes $40,000 a year."